For the better part of a decade, I’ve had a virtual sticky note on my computer’s desktop with the activities that give me meaning. I don’t expect to do all of these in a single day, but rather, it’s a pool of options that, if I can do more than one in a day, I feel fucking great. #BestLife.
What happens when, one day, you wake up and realize the cost of continuing to support those customers is more than they are truly worth? What if the things they’re asking for aren’t helping your larger market, or aren’t lining up with where your product is heading?