Without knowing how that process currently works, chances are high that whatever you build will suck. Not because it’s a process that doesn’t need some updating, but because you have idea of how it works or what success looks like.
If Your Business Plan Starts with “If We Can Get Users to do X,” Start a Different Business
If we treated every event like it was a brand new experience, we would quickly become overwhelmed under the weight of it all. So we pattern match. And we filter. And we do the same things over and over again without thinking about them.
Urgent Vs Important
If you’re like most people, you’re probably living far too much in category three — filling your time responding to people because, well, that’s what we’re supposed to do, right? People ask for our time and we give it.
No Manager Ever Wished They Waited Longer to Fire Someone
The first step is to take a look at your corporate values, and determine if the employee shares them. This assumes of course, that you have corporate values. And honor them. Companies have values in order to give employees a north star when faced with complex decisions.
User Stories Not Wireframes
Starting with wireframes is the equivalent of “Ready, Fire, Aim”. Even before you’ve spent the time to capture all of the user needs, you’re off to the races, drawing pretty pictures.
“That’s Interesting” is the Kiss of Death
“That’s interesting” does not in any way, shape or form mean the person is excited about your company or wants to buy your product. All it means is they don’t want to be a dick. “That’s interesting” is what people say when they’re trying to be polite.